Like everybody else, I’ve seen many, crappy commercials on TV. In general, they’re better here, in North America than back home in Sweden.
For a few months now, I’ve noticed one that’s so bad, in my eyes, so it’s actually caused me to write a blog post about it. When I made an Internet search for it, I learned that it first aired on SuperBowl. That, I did not know, because I don’t watch SuperBowl. It has gained a lot of media attention, which is not surprising, because it’s so bad. It’s like a hallucination. It makes me want to shoot the TV when it comes on.
I’m mostly curious about how they were thinking, the ones that came up with it. The amounts of money a TV-commercial costs in general, a SuperBowl ad in particular, are unfathomable! The only thing I can see is that it sure is attention grabbing, but not in a positive way. Perhaps any attention — even though negative — is better than no attention?!
It’s Mountain Dew and it’s called Puppy Monkey Baby. Judge for yourself.